2025年,随着新场地、低酒精产品以及国际扩张,Wuliangye提高了销售量并扩大了全球范围。
Wuliangye boosted sales and global reach in 2025 with new venues, low-alcohol products, and international expansion.
中国主要Baaijiu生产商Wulangye于2025年12月举行了第29届年会,凸显了由消费者偏好和市场动态变化驱动的Bajijiu产业的变革性转变。
Wuliangye, a major Chinese baijiu producer, held its 29th annual convention in December 2025, highlighting transformative shifts in the baijiu industry driven by changing consumer preferences and market dynamics.
该公司强调其在质量、品牌和创新方面的坚实基础,并得到了113 333.33公顷谷物田和先进生产设施的支持,赢得了2025年EFQM全球奖。
The company emphasized its strong foundation in quality, branding, and innovation, supported by 113,333.33 hectares of grain fields and advanced production facilities, earning it the 2025 EFQM Global Award.
2025年,Wuliangye将其零售业扩大,在全球有474个专业和场地,通过成功的低酒精产品促进销售,特别是在年轻消费者中。
In 2025, Wuliangye expanded its retail presence with 474 specialty and themed venues globally, boosting sales, particularly among younger consumers through a successful low-alcohol product.
国际增长在继续,新加坡和日本新建了三菜餐馆,海外伙伴则对其长期市场潜力表示信心。
International growth continued with new themed restaurants in Singapore and Japan, while overseas partners expressed confidence in its long-term market potential.