JioHotstar在南印度内容上投资4,000克朗, 推出25个新标题, 并创造数千个就业机会。
JioHotstar invests ₹4,000 crore in South Indian content, launching 25 new titles and creating thousands of jobs.
JioHotstar在五年内对南印度内容承诺4 000克朗, 揭开25个新标题, 目的是在12个月内制作1 500小时的泰米尔语、泰卢古语、马拉亚拉姆语和Kannada语节目。
JioHotstar has committed ₹4,000 crore over five years to South Indian content, unveiling 25 new titles and aiming to produce 1,500 hours of programming in Tamil, Telugu, Malayalam, and Kannada within 12 months.
该投资在钦奈活动中宣布,其中包括与泰米尔纳德邦政府签署的意向书,旨在促进区域创意生态系统的发展,预计创造1000个直接就业岗位和15000个间接就业岗位。
The investment, announced at a Chennai event, includes a letter of intent with Tamil Nadu’s government to boost the regional creative ecosystem, with projected creation of 1,000 direct and 15,000 indirect jobs.
该平台为4亿用户提供服务,突出显示了对区域故事日益增长的需求,注意到在南印度以外,特别是在小城镇有强大的收视率,以及南印度内容在全球的相关性日益提高。
The platform, serving 400 million users, highlighted growing demand for regional stories, noting strong viewership beyond South India, especially in smaller towns, and increasing global relevance of South Indian content.