中国和沙特阿拉伯将主办2026年MICE峰会,根据《2030年愿景》促进商业旅游业。
China and Saudi Arabia to host 2026 MICE summit, boosting business tourism under Vision 2030.
中国ICE峰会定于2026年在利雅得举行,届时将有50多名中国ICE顶级决策者前往沙特阿拉伯参加有针对性的商业会议、现场视察以及与当地官员和供应商建立联系。
The China MICE Summit, scheduled for Riyadh in 2026, will bring over 50 top Chinese MICE decision-makers to Saudi Arabia for targeted business meetings, site inspections, and networking with local officials and suppliers.
这次活动是2024年11月在伦敦达成协议后启动的,由中国在线旅行公司和Taiba投资公司共同主办,纪念了第一次以中国为重点的中东以B2B为主的MSIC专门聚会。
Co-hosted by China Travel Online and Taiba Investments, the event—launched after a November 2024 agreement in London—marks the first dedicated China-focused B2B MICE gathering in the Middle East.
它支持沙特阿拉伯的《2030年远景规划》,将沙特王国作为全球商业旅游枢纽,目的是在占全球支出25%的中国3,725亿美元商业旅行市场中加强高价值伙伴关系。
It supports Saudi Arabia’s Vision 2030 by promoting the kingdom as a global business tourism hub, aiming to strengthen high-value partnerships amid China’s $372.5 billion business travel market, which accounts for 25% of global spending.