Omnicom在全球削减了4 000个工作岗位,以精简业务,适应数字营销需求。 Omnicom cuts 4,000 jobs globally to streamline operations and adapt to digital marketing demands.

由CEO John Wren领导的Omnicom集团正在全球进行重组,削减了4 000个工作岗位,以便在市场对综合、数字驱动的营销服务的需求不断变化的情况下提高效率。 Omnicom Group, led by CEO John Wren, is restructuring globally, cutting 4,000 jobs to boost efficiency amid shifting market demands for integrated, digital-driven marketing services. 这些变化旨在打破内部的筒仓,改善协作,遵循该公司创纪录的IPG收购和重组为新的控股公司模式。 The changes, aimed at breaking down internal silos and improving collaboration, follow the company’s record acquisition of IPG and a reorganization into a new holding company model. Wren表示对Omnicom的公关机构的表现有信心, Wren expressed confidence in the performance of Omnicom’s PR agencies, noting they are expected to face less disruption. 这次大修影响到北美和亚洲,力求建立一个更精简、更灵活的网络,能够满足客户不断变化的透明度和可衡量的成果需要。 The overhaul, affecting North America and Asia, seeks to create a leaner, more agile network capable of meeting evolving client needs for transparency and measurable results.