战室品牌公司获得Simi葡萄酒品牌,在其投资组合中加上1876年的标签。 War Room Brands acquires Simi wine brand, adding the 1876-founded label to its portfolio.

战室品牌公司从Wine集团收购了Simi葡萄酒品牌, 在一个秘密交易中, 将1876年的标签加到投资组合中。 War Room Brands has acquired the Simi wine brand from The Wine Group in an undisclosed deal, adding the 1876-founded label to its portfolio. 收购是葡萄酒业战略转变的一部分,包括通过总饮料解决方案进行分销。 The acquisition, part of a strategic shift in the wine industry, includes distribution through Total Beverage Solution. Simi去年在美国出售了约430 000个病例,主要是15美元以上部分。 Simi sold about 430,000 cases in the U.S. last year, primarily in the $15+ segment. 与此同时，百加得的杜瓦苏格兰威士忌正在进行品牌重塑，纽约威士忌节吸引了超过一千名观众。 Meanwhile, Bacardi’s Dewar’s Scotch is undergoing a rebranding, and WhiskyFest New York drew over a thousand attendees. Archer Roose正与世界中央厨房合作捐赠膳食, Monningside Brands的新品牌Duck Club Bourbon已推出, Archer Roose is partnering with World Central Kitchen to donate meals, and Duck Club Bourbon, a new brand by Morningside Brands, has launched with two expressions priced at $30 and $40.