墨尔本的Bourke街299号重新开发将一座遗产建筑恢复为热门的零售和餐饮目的地,吸引了50 000至70 000个每周来访者。 Melbourne’s 299 Bourke Street redevelopment revitalized a heritage building into a popular retail and dining destination, drawing 50,000–70,000 weekly visitors.

以Chris Langford和Newmark Capital为首的墨尔本299 Bourke街的重新开发, 使列入遗产名单的建筑恢复成为一个繁忙的零售和餐饮中心。 The redevelopment of Melbourne’s 299 Bourke Street, led by Chris Langford and Newmark Capital, has revived the heritage-listed building into a bustling retail and dining hub. 该项目由Bates Smart设计,增加了隐藏水平,以提升空间,同时保持性格。 Designed by Bates Smart, the project added hidden levels to boost space while preserving character. 旗舰麦加商店(现为4 000平方米)每周吸引50 000至70 000名游客, 由店内服务、采样及Rodd & Gunn的餐厅和地窖酒吧提供燃料。 The flagship Mecca store, now 4,000 square meters, draws 50,000 to 70,000 visitors weekly, fueled by in-store services, sampling, and Rodd & Gunn’s restaurant and cellar bar. Langford将成功归功于经验性零售、强烈的客户参与以及墨尔本充满活力的夜生活。 Langford credits the success to experiential retail, strong customer engagement, and Melbourne’s vibrant nightlife. 虽然他未证实报导, Newmark据说在独家会谈, 以取得附近的中城大楼。 While he didn’t confirm reports, Newmark is reportedly in exclusive talks to acquire the nearby Midtown building. Langford对CBD零售的未来保持乐观，强调体验胜于地理位置。 Langford remains optimistic about CBD retail’s future, emphasizing experience over location.