未来布兰德的顶尖领导层在IPG与合并有关的重组和成本削减中离开。
FutureBrand’s top leadership left amid IPG’s merger-related restructuring and cost-cutting.
尼克·赛克斯(Nick Sykes)和未来布兰德(Future Brand)的整个全球执行团队已离开该机构,
Nick Sykes and FutureBrand’s entire global executive team have left the agency as part of a major restructuring ahead of Interpublic Group’s merger with Omnicom.
在Future Brand脱离McCann World Group后, 团队现在直接向当地麦Cann办公室(包括继续服务主要客户的伦敦办事处)负责。
The changes follow FutureBrand’s separation from McCann Worldgroup, with teams now reporting directly to local McCann offices, including the London office, which continues serving major clients.
重组是更广泛的IPG成本削减的一部分,包括削减3,200个工作岗位,目的是在IPG的核心业务中加强品牌设计一体化。
The reorganization is part of broader IPG cost-cutting, including 3,200 job cuts, and aims to strengthen brand design integration within IPG’s core operations.
虽然IPG和FutureBrand拒绝发表评论,但即将离任的领导层提升了该机构的全球地位,功不可没。
While IPG and FutureBrand declined to comment, the departing leadership was credited with elevating the agency’s global standing.