Cracker Barrel在客户反弹后倒置, 恢复原始商店, 否认过去LGBT-LGBT-Q支持的政治动机,
Cracker Barrel reversed its rebrand after customer backlash, restoring original stores and denying political motives despite past LGBTQ+ support.
Cracker Barrel CEO CEO Julie Felss Masino为公司有争议的重新品牌道歉, 承认它疏远了客户,
Cracker Barrel CEO Julie Felss Masino apologized for the company’s controversial rebrand, admitting it alienated customers despite no intent to push ideological agendas.
该公司在对更新的商店设计、恢复原始美学和重申其传统特性进行反弹后,倒转了方向。
The company reversed course after backlash over updated store designs, restoring original aesthetics and reaffirming its traditional identity.
尽管马西诺否认这些变化是出于政治动机,但报告注意到过去对男女同性恋、双性恋、变性者和变性者倡议的支持,包括自豪事件和彩虹摇椅。
While Masino denied the changes were politically motivated, reports noted past support for LGBTQ+ initiatives, including Pride events and rainbow rocking chairs.
一位参与环境倡议工作的主要董事会成员在批评中辞职,这反映出公司不断演变的价值观和信息传递方面的紧张。
A key board member involved in DEI efforts resigned amid criticism, reflecting tensions over the company’s evolving values and messaging.