Mondelez和Lotus Bakeries通过销售协议在印度推出Biscoff饼干, Mondelez and Lotus Bakeries launch Biscoff cookies in India via a distribution deal, targeting $100M in sales within five years.

Mondelez International与比利时的Lotus Bakeries合作在印度推出Biscoff饼干, 利用Mondelez的分销网络让焦糖甜饼干广泛供应。 Mondelez International has launched Biscoff cookies in India through a partnership with Belgium’s Lotus Bakeries, leveraging Mondelez’s distribution network to make the caramel-flavored cookies widely available. Biscoff的价格来自10, 将在零售、电子商务和快餐店以五包大号出售, 并计划将品牌融入甜点和饮料中。 Priced from ₹10, Biscoff will be sold in five-pack sizes across retail, e-commerce, and quick-service restaurants, with plans to integrate the brand into desserts and beverages. 印度的优质饼干市场将增长, 支持蒙德莱兹在五年内实现1亿美元销售的目标. The move aims to grow India’s premium cookie segment and support Mondelez’s goal of $100 million in sales within five years. 印度被视为全球扩张的关键市场, " 莲花面包店 " 将印度作为其四大市场之一的目标。 India is seen as a key market for global expansion, with Lotus Bakeries targeting it as one of its top four markets.