迪斯尼+正在测试AI工具, 供粉丝使用迪斯尼IP创建和分享短内容,
Disney+ is testing AI tools for fans to create and share short content using Disney IP, aiming to boost engagement.
Disney CEO Bob Iger 于2025年11月13日揭露, 迪斯尼+正在探索AI伙伴关系, 让订户利用迪斯尼的知识产权创造并分享短式用户生成的内容, 目的是通过互动、个性化的经验促进参与。
Disney CEO Bob Iger revealed on November 13, 2025, that Disney+ is exploring AI partnerships to let subscribers create and share short-form user-generated content using Disney’s intellectual property, aiming to boost engagement through interactive, personalized experiences.
虽然没有指定具体的工具或伙伴,但Iger在目前有关AI版权的法律争端中强调保护Disney的IP,注意到与AI公司进行的“生产性”会谈。
While no specific tools or partners were named, Iger emphasized protecting Disney’s IP amid ongoing legal disputes over AI copyright, noting “productive” talks with AI firms.
这一举动与Netflix的类似努力,以及更广泛的互动性行业趋势一致,并反映了迪士尼通过与Epic Games合作伙伴关系将AI整合到流媒体,主题公园和游戏的战略.
The move aligns with broader industry trends toward interactivity, with similar efforts at Netflix, and reflects Disney’s strategy to integrate AI into streaming, theme parks, and games via partnerships like the one with Epic Games.
没有提供推出时间表。
No rollout timeline was provided.