Truecaller 推出 ROI of Trust，这是一种隐私安全的广告测量工具，可跟踪注意力和信任，将广告与真实的消费者行为联系起来。 Truecaller launches ROI of Trust, a privacy-safe ad measurement tool tracking attention and trust to link ads to real consumer actions.

Truecaller 推出了 ROI of Trust，这是一种新的广告测量套件，使用隐私安全的被动数据大规模跟踪注意力、信任和信心。 Truecaller has launched ROI of Trust, a new advertising measurement suite that tracks attention, trust, and confidence at scale using privacy-safe, passive data. 该平台以其信任和信任框架为基础,提供了各种工具,如品牌提升研究、增量影响分析和弹性建模,以帮助品牌衡量超越传统衡量尺度的实效。 Built on its Trust and Confidence Framework, the platform offers tools like Brand Lift Studies, incremental reach analysis, and elasticity modeling to help brands measure ad effectiveness beyond traditional metrics. 该系统在透明、独立、经过验证的环境中运作,旨在与现实世界消费者行动联系起来。 The system operates in transparent, independently validated environments and is designed to link ad exposure to real-world consumer actions. 该公司强调,它日益重视中东和非洲区域,在那里,移动第一用户和数字增长驱动者对可信赖的通信和可靠的广告计量的需求。 The company emphasizes its growing focus on the Middle East and Africa region, where mobile-first users and digital growth drive demand for trusted communication and reliable ad measurement.