Fonterra停止了新西兰的Anchor A2牛奶销售,重点是在需求不断增长的情况下扩大无乳糖选择。 Fonterra halts Anchor A2 milk sales in NZ, focusing on expanding lactose-free options amid rising demand.

Fonterra不再在新西兰销售Anchor A2奶品, Fonterra has stopped selling Anchor A2 milk in New Zealand after not renewing its licensing deal with a2 Milk, shifting focus to its rapidly growing lactose-free dairy products. 这一举动是在零拉克托1L FreshAnchor的强劲销售之后进行的,导致该公司以2L Fresh和1L UHT格式扩大无乳糖范围。 The move follows strong sales of Anchor Zero Lacto 1L Fresh, leading the company to expand its lactose-free range with 2L fresh and 1L UHT formats. 这项改变是满足消费者对无乳糖选择不断增长的需求的更广泛战略的一部分,这些选择现在是新西兰奶制品市场增长最快的部分。 The change is part of a broader strategy to meet rising consumer demand for lactose-free options, which are now the fastest-growing segment in New Zealand’s dairy market. A2 Milk说,新鲜牛奶的供应量在财政上损失不大,而有限的A2牛奶仍然通过Costco、选定的Chemist仓库商店和网上供应。 A2 Milk said the loss of fresh milk availability is not financially significant, and limited A2 milk remains available through Costco, select Chemist Warehouse stores, and online.