日本的健康快餐市场在2024年价值为6.6B美元,预计到2033年将达到12.8B美元,这是由对低糖、高蛋白选择的需求驱动的。 Japan's healthy snack market, valued at $6.6B in 2024, is projected to reach $12.8B by 2033, driven by demand for low-sugar, high-protein options.

日本的健康快餐市场在2024年价值66亿美元,预计到2033年将达到128亿美元,年增长率为6.9%。 Japan's healthy snack market, valued at $6.6 billion in 2024, is projected to reach $12.8 billion by 2033, growing at 6.9% annually. 20至50岁的消费者越来越多地选择低糖、低卡路里和高蛋白选择,超过76%的消费者对糖和卡路里含量进行监测,一半以上的消费者愿意为更健康的零食支付更多费用。 Consumers aged 20 to 50 are increasingly choosing low-sugar, low-calorie, and high-protein options, with over 76% monitoring sugar and calorie content and more than half willing to pay more for healthier snacks. 一旦有了位置,这些产品现在就包括办公室工人和中年成年人普遍流行的植物和无添加剂产品。 Once niche, these products now include plant-based and additive-free items popular among office workers and middle-aged adults. 在年轻成年人肥胖症和食糖摄入率上升的驱动下,零售商建立了专门的健康快餐区,而制造商则扩大了功能线。 Driven by rising obesity and sugar intake among younger adults, retailers have created dedicated healthy snack sections, while manufacturers expand functional lines. 专家警告说,“健康”标签不能成为过度消费的理由,强调营养知识普及和均衡饮食的必要性。 Experts caution that "healthy" labels don’t justify overconsumption, stressing the need for nutritional literacy and balanced eating.