尽管全球需求高涨,苹果公司的iPhone Air 在中国的iPhone Air发射 吸引了消费者兴趣微弱。 Apple's iPhone Air launch in China drew weak consumer interest despite high global demand.

苹果公司于2025年10月22日在中国推出iPhone Air, Apple launched the iPhone Air in China on October 22, 2025, with a lukewarm reception despite global demand. 其价格为7,999元(1,120美元),该装置仅使用电子SIM技术,没有实际的SIM空档,由于在中国承运人的采用缓慢,该装置面临延误。 Priced at 7,999 yuan ($1,120), the device, which uses only eSIM technology and lacks a physical SIM slot, faced delays due to slow carrier adoption in China. 虽然主要运营商现在支持 eSIM，需要亲自激活，但消费者表现出的热情有限，没有排长队，大多数人浏览而不是购买。 While major carriers now support eSIM, requiring in-person activation, consumers showed limited enthusiasm, with no long lines and most browsing rather than buying. iPhone 17系列(iPhone 17 系列)前十天销售额比上一代增长14%,但航空公司独特的设计和溢价并没有在华威、小米和奥普等本地品牌激烈竞争的情况下驱动强劲需求。 The iPhone 17 series saw a 14% sales increase over the previous generation in its first 10 days, but the Air’s unique design and premium price did not drive strong demand amid fierce competition from local brands like Huawei, Xiaomi, and Oppo.