Tinder的新CEO正在改变Gen Z的应用程序, Tinder's new CEO is transforming the app for Gen Z with faster updates, team overhauls, and a focus on real connections amid declining growth.

在新的CEO Spencer Rascoff的领导下,Tinder正在对文化和业务进行彻底改革,以便在收入下降和用户增长的同时,恢复与Zen Gen Z的相关性。 Tinder is undergoing a cultural and operational overhaul under new CEO Spencer Rascoff to regain relevance with Gen Z amid declining revenue and user growth. 该公司加快了产品开发到每周放行的步伐,重组了团队,进入了灵活库,将用户经验置于短期利润之上。 The company has accelerated product development to weekly releases, restructured teams into agile pods, and prioritized user experience over short-term profits. 双日期等关键特征提前六个月推出。 Key features like Double Date were launched six months early. 领导层得到精简,裁减了13%的工作人员,给予产品和营销小组更大的预算自主权。 Leadership was streamlined, with 13% of staff cut and more budget autonomy given to product and marketing teams. 虽然这些变化推动了势头,但问责制和文化方面的挑战依然存在,因为Tinder希望重建信任,使一代人重视真实性和有意义的联系。 While the changes have boosted momentum, challenges around accountability and culture persist as Tinder aims to rebuild trust with a generation valuing authenticity and meaningful connection.