2024年,在印度,SUV首次在收入增加和偏好变化的驱动下,胜过印度的旧小舱。
SUVs outsold hatchbacks in India for the first time in 2024, driven by rising incomes and shifting preferences.
印度的客车市场正在果断地转向SUV,SUV在2024年占销售额的52%,数十年来首次超过前舱。
India’s passenger vehicle market is shifting decisively toward SUVs, which captured 52% of sales in 2024, surpassing hatchbacks for the first time in decades.
掀背车销量同比下降 17%,达到 20 年来的最低点,份额为 26%,而 SUV 则增长了 23%,这得益于收入增加、偏好变化以及更广泛的高端化趋势。
Hatchback sales fell 17% year-on-year, reaching a 20-year low of 26% share, while SUVs rose 23%, driven by rising incomes, changing preferences, and a broader trend toward premiumization.
Mahindra & Mahindra和Tata汽车等汽车制造商正在远离小汽车,
Automakers like Mahindra & Mahindra and Tata Motors are pivoting away from small cars, focusing instead on larger, feature-rich SUVs.
工业领袖说,首次买家和升级商的需求都强劲,表明印度车辆偏好有长期转变。
Industry leaders say demand is strong among both first-time buyers and upgraders, signaling a long-term transformation in Indian vehicle preferences.