Kroger的忠诚计划收集了目标广告的详细筛选数据,尽管有合规要求,但引发了隐私问题。 Kroger's loyalty program collects detailed shopper data for targeted ads, sparking privacy concerns despite compliance claims.

Kroger的忠诚计划从购物者那里收集了广泛的个人数据,包括购买历史、地点和装置信息,引起对隐私的担忧。 A recent investigation reveals that Kroger’s loyalty program collects extensive personal data from shoppers, including purchase history, location, and device information, raising privacy concerns. 调查结果突出表明杂货连锁店如何利用这一数据进行有针对性的广告和客户特征分析,尽管Kroger坚持认为,它符合隐私法,允许用户选择不分享数据。 The findings highlight how the grocery chain uses this data for targeted advertising and customer profiling, though Kroger maintains it complies with privacy laws and allows users to opt out of data sharing.