美国广播公司正在使用AI、云技术以及共享枢纽来精简新闻和增加各平台的收入。
U.S. broadcasters are using AI, cloud tech, and shared hubs to streamline news and boost revenue across platforms.
2025年,美国广播公司通过中央内容枢纽、基于云的生产以及AI驱动的工作流程,使新闻业务现代化,以高效提供多平台内容。
In 2025, U.S. broadcasters are modernizing news operations through centralized content hubs, cloud-based production, and AI-driven workflows to deliver multiplatform content efficiently.
诸如NBCU、Sinclair和Hearst等主要站组正在采用共享技术中心和方案广告,以精简业务,改进标的和增加收入。
Major station groups like NBCU, Sinclair, and Hearst are adopting shared technical centers and programmatic advertising to streamline operations, improve ad targeting, and boost revenue.
正在利用FAST和CTV平台扩大与数字巨人的联系和竞争,将广播规模与本地的、由数据驱动的广告相结合。
FAST and CTV platforms are being leveraged to expand reach and compete with digital giants, combining broadcast scale with localized, data-driven advertising.
这些变化反映了行业在不断演变的观众习惯和收入挑战中向自动化、透明度和跨平台战略的转变。
These changes reflect a broader industry shift toward automation, transparency, and cross-platform strategies amid evolving viewer habits and revenue challenges.