Ferrari在挑选2026年首次电力首发的精英买家,将可持续性和技术领袖放在优先地位,以维护独家性。 Ferrari is handpicking elite buyers for its 2026 electric debut, prioritizing sustainability and tech leaders to preserve exclusivity.

Ferrari正在挑选购买其首部电动车Elettrica的买家,该电动车定于2026年放行,目标是符合其电气化愿景的客户,包括来自可再生能源、技术和可持续性部门的客户。 Ferrari is selecting buyers for its first electric vehicle, the Elettrica, set for 2026 release, by targeting clients aligned with its electrification vision, including those from renewable energy, tech, and sustainability sectors. 该公司正在与现有客户面谈,并避免大规模销售,以防止过去的汽车制造商错误,根据需求、等待名单大小而不是数量来衡量成功与否。 The company is interviewing existing customers and avoiding mass sales to prevent past automaker mistakes, measuring success by demand and waitlist size, not volume. EV将建在Maranello的新电子建筑中, 与内部燃烧和混合模式并存, The EV will be built in Maranello’s new e-Building alongside internal combustion and hybrid models, with no pressure on owners to switch. 这项战略反映了法拉利为保持品牌价值和哲学而控制拨款的长期做法。 The strategy reflects Ferrari’s long-standing practice of controlled allocations to preserve brand value and philosophy.