2025年8月前, Luckin Coffee 和 Mixue 等中国品牌开放了近405个新加坡商店,
Chinese brands like Luckin Coffee and Mixue open nearly 405 Singapore outlets by Aug 2025, expanding amid China's tough market conditions.
中国食品和饮料品牌,如Luckin Coffee和Mixue,正在迅速向新加坡扩展,到2025年8月,在中国国内需求疲软、竞争激烈和利润萎缩的情况下,它们寻求增长,到2025年8月,它们开设了近405家商店,比一年前增加了一倍多。
Chinese food and beverage brands like Luckin Coffee and Mixue are rapidly expanding into Singapore, opening nearly 405 outlets by August 2025—more than double the number from a year earlier—as they seek growth amid weak domestic demand, intense competition, and shrinking profits in China.
这些公司利用新加坡多文化、富裕、全球连通的环境作为启动板, 测试马来西亚和越南等东南亚市场进入策略。
Using Singapore’s multicultural, affluent, and globally connected environment as a launchpad, these firms test strategies for entry into Southeast Asian markets like Malaysia and Vietnam.
他们的精益运营、自动化和高效的供应链帮助他们在竞争中击败了本地和西方竞争对手,引发了新加坡企业对租金上涨、不公平竞争和当地烹饪身份保护的担忧。
Their lean operations, automation, and efficient supply chains help them outcompete local and Western rivals, sparking concerns among Singaporean businesses over rising rents, unfair competition, and the preservation of local culinary identity.