亚丽亚娜·格兰德的"邪恶"主题化系列在10月1日发布后的三小时内销售超过100万美元. Ariana Grande’s Wicked-themed makeup line sold over $1M in three hours after its October 1 launch.

爱莉安娜·格兰德 （Ariana Grande） 的 R.E.M. Ariana Grande’s R.E.M. Beauty 在 10 月 1 日推出的《魔法坏女巫：为善》系列中，在三个小时内赚取了超过 100 万美元，这得益于受电影角色启发的主题化妆。 Beauty earned over $1 million in three hours from its Wicked: For Good collection launch on October 1, driven by themed makeup inspired by the film’s characters. 该线价为20美元至65美元,包括调色板和面罩,并于10月5日在Ulta商店开始推出,Sephora的发射即将到来。 The line, priced $20 to $65, includes palettes and masks and began rolling out in Ulta stores on October 5, with a Sephora launch upcoming. 这一成功是在新的CEO André分行取得良好业绩之后取得的,该分行在五个多月前上任,一年中直接对消费者的销售量翻了一番以上,乌尔塔零售结果有所改善。 This success follows strong performance under new CEO André Branch, who took over five months prior, with direct-to-consumer sales more than doubling year over year and improved Ulta retail results.