中华年轻人为了健康, 正在接受TCM的饮料, 推动草药茶市场蓬勃发展。
Young Chinese are embracing TCM-infused drinks for wellness, driving a booming herbal tea market.
在中国年轻人中,传统中药的草药饮料越来越受青睐,使TCM从疾病治疗转向日常健康。
Herbal drinks infused with traditional Chinese medicine are gaining popularity among young people in China, shifting TCM from illness treatment to daily wellness.
贵州医院推出了新型饮料,如Longan拿铁和橘子皮咖啡,70%的顾客不到35岁,单日销售额超过10 000元。
Hospitals in Guizhou have launched innovative beverages like Longan lattes and tangerine peel coffee, with 70% of customers under 35 and single-day sales exceeding 10,000 yuan.
一家姊妹医院的品牌查布布(Cha Bu Bu)每天销售200多杯。
A sister hospital’s brand, Cha Bu Bu, sells over 200 cups daily.
2024年,草药茶销售量增长了82%,到2025年达到642.7亿元,预计到2028年将超过1 000亿元。
Market demand is surging, with herbal tea sales up 182% in 2024, reaching 64.27 billion yuan in 2025 and projected to exceed 100 billion yuan by 2028.