YouTube推出 AI 工具 Brand Pulse, 以衡量广告、内容和创作者的品牌影响。 YouTube launches AI tool Brand Pulse to measure brand impact across ads, content, and creators.

YouTube已推出Brand Pulse(Brand Pulse)这个AI驱动工具, 衡量品牌在付费广告、有机内容及创作者合作方面的全面影响。 YouTube has launched Brand Pulse, an AI-powered tool that measures a brand’s total impact across paid ads, organic content, and creator collaborations. 它使用多模式的人工智能跟踪视觉和口头上提及的内容,提供统一指标,如独特的观众和分享观察时间。 It tracks visual and verbal mentions using multi-modal AI, offering unified metrics like unique viewers and share of watch time. 报告显示,付费广告可在七天内提升有机观点,并显示创作者如何扩大运动。 The report shows paid ads can boost organic views within seven days and reveals how creators amplify campaigns. 可供选择的广告商使用,预计不久将有更广泛的访问机会。 Available to select advertisers, broader access is expected soon.