得克萨斯州技术公司揭开了一个新的双T标志和品牌,设定为2026-27年的首发版。 Texas Tech unveiled a new Double T logo and branding, set for 2026-27 uniform debut.

德克萨斯理工大学田径队于2025年10月7日推出了现代化的双T标志和新的品牌元素,这些变化将在2026-27学年首次亮相所有运动员制服. Texas Tech Athletics unveiled a modernized Double T logo and new branding elements on October 7, 2025, with the changes set to debut on all athletic uniforms in the 2026-27 academic year. 清洁、平坦的设计特点更新了比例和色道,已在主要校园设施中可见。 The clean, flat design features updated proportions and colorways, already visible at key campus facilities. 根据2024年的审计和利益攸关方的投入,重新品牌包括三个定制字体和新标记,如重新想象的蒙面骑士和针对体育的突击红色漫画。 The rebrand, informed by a 2024 audit and input from stakeholders, includes three custom fonts and new marks like a reimagined Masked Rider and sport-specific Raider Red caricatures. 随着阿迪达斯和火创意公司的合作,全新产品将在2026年春季推出时尚指南,随后于4月推出独家商品. Developed with adidas and Torch Creative, the full rollout will be supported by a style guide launching in spring 2026, followed by exclusive merchandise in April.