Meta公司推出AI代理商,使广告自动化,使购物个人化,重塑其广告平台。 Meta launches AI agents to automate ads and personalize shopping, reshaping its ad platform.

Meta引入了AI代理商,旨在将品牌广告自动化,并将对购物者的建议个性化,标志着其各个平台向AI驱动的广告经验的重大转变。 Meta has introduced AI agents designed to automate advertising for brands and personalize recommendations for shoppers, marking a significant shift toward AI-driven ad experiences across its platforms. 这些工具将分析用户互动,以实时改进内容和广告交付,旨在提高相关性和效率。 These tools will analyze user interactions to refine content and ad delivery in real time, aiming to improve relevance and efficiency. 推出信号Meta推动将人工智能深入融入其广告生态系统, 回应用户行为和产业趋势的演变。 The rollout signals Meta’s push to integrate artificial intelligence deeply into its advertising ecosystem, responding to evolving user behavior and industry trends.