自2025年12月30日起, 麦当劳将缩短奖励到期时间至六个月。
McDonald’s will shorten reward point expiration to six months starting December 30, 2025.
麦当劳正在改变MyMcDonald的奖励计划, 计划将于2025年12月30日生效,
McDonald’s is changing its MyMcDonald’s Rewards program, set to take effect December 30, 2025, reducing the point expiration period from 12 to six months.
如果在赚取收入后六个月内未使用,现有和新赚取的所有点数都将过期,可能会影响到数百万用户。
All points—both existing and newly earned—will expire if unused within six months of being earned, potentially affecting millions of users.
最新消息是更广泛改革的一部分,其目的是促进参与,但受到忠心的顾客的批评,他们说这降低了他们的奖赏价值。
The update, part of a broader overhaul, aims to boost engagement but has drawn criticism from loyal customers who say it diminishes the value of their rewards.
该公司没有披露变更是暂时的还是永久性的。
The company has not disclosed whether the change is temporary or permanent.