以色列发动了90万美元的美国社交媒体运动, 通过影响者支持加沙战争。
Israel ran a $900,000 U.S. social media campaign via influencers to boost support during the Gaza war.
以色列在美国发动了900,000美元的社交媒体运动, 使用有偿影响力者, 由Bridge Partners(一家与以色列外交部有联系的公司)管理,
Israel has launched a $900,000 social media campaign in the U.S. using paid influencers, managed by Bridge Partners—a firm linked to Israel’s Foreign Ministry—under the “Esther Project,” according to DOJ filings.
这项努力从2025年6月至11月积极展开,通过TikTok和Instagram等平台,向影响力人物支付6 143美元至7 372美元,以对抗加沙战争期间美国公众对以色列支持不断减少的现象。
The effort, active from June to November 2025, paid influencers $6,143 to $7,372 per post across platforms like TikTok and Instagram, aiming to counter declining American public support for Israel amid the war in Gaza.
内塔尼亚胡总理称社交媒体为“第八条战线”,而与 Clock Tower X LLC 等公司的单独合同以及谷歌 4500 万美元的广告活动则使用人工智能和保守派媒体来塑造叙事。
Prime Minister Netanyahu has called social media an “eighth front,” while separate contracts with firms like Clock Tower X LLC and Google’s $45 million ad campaign use AI and conservative media to shape narratives.
该倡议是更广泛的1.5亿美元全球外联努力的一部分。
The initiative is part of a broader $150 million global outreach effort.