Tata消费者在Kolkata Durga Puja活动中推出了Zip Zap能源饮料,提供免费样品和文化活动。 Tata Consumer launched Zip Zap Energy Drink at a Kolkata Durga Puja event with free samples and cultural activities.

9月28日和30日, 塔塔消费产品在杜尔加普亚(Durga Puja)期间在加尔各答的Hathibagan启动其Zip Zap能源饮料, On September 28 and 30, Tata Consumer Products activated its Zip Zap Energy Drink in Kolkata’s Hathibagan during Durga Puja with an "Energy Hour" event featuring rhythmic dhols, free samples, and interactive displays from 7 PM to midnight. 无碳化咖啡因饮料, 以红莓口味供应Rs。 The non-carbonated, caffeinated drink, available in red berry flavor for Rs. 每 10 毫升 180 粒，旨在以其实惠和增强能量的承诺吸引年轻人。 10 per 180 ml, aims to appeal to youth with its affordability and energy-boosting promise. 这项活动是透过文化节与消费者联系的更广泛战略的一部分,它加强了Zip Zap在加尔各答节庆场景的存在。 The event, part of a broader strategy to connect with consumers through cultural festivals, strengthened Zip Zap’s presence in Kolkata’s festive scene.