疫情后英国男士服销售激增,推动零售业扩张和新时装系列.
UK men’s suit sales surge post-pandemic, driving retail expansions and new fashion lines.
英国零售商John Lewis和Marks & Spencer报告说, 随着更多的男性回到办公室和正式事件后大流行, 男性裁缝需求大幅反弹。
UK retailers John Lewis and Marks & Spencer report a strong rebound in men’s tailoring demand as more men return to offices and formal events post-pandemic.
约翰·易斯的服装销售额同比增长了68%,正式外衣销售额增长了584%,这导致了新的高级男装系列和专门的牛津街裁店,造型师的预约增加了23%.
John Lewis saw a 68% year-on-year suit sales increase and a 584% rise in formal outerwear, leading to a new premium menswear line and a dedicated Oxford Street tailoring store, with stylist appointments up 23%.
Marks & Spencer报导两年内西装销售增长18%, 一个月内售出37,500套西装, 将装配服务扩展到50家商店,
Marks & Spencer reported an 18% suit sales rise over two years, selling 37,500 suits in one month, expanded fitting services across 50 stores, and launched a social media channel for men’s fashion.
这两家零售商都强调具有可透气布料和伸展、工作餐饮、周末和事件穿戴等舒适特征的现代多用途设计,反映了男子为职业和社会场合升级衣物的更广泛趋势。
Both retailers highlight modern, versatile designs with comfort features like breathable fabrics and stretch, catering to work, weekend, and event wear, reflecting a broader trend of men upgrading wardrobes for professional and social occasions.