印度农村的节日支出激增,汽车、电子产品和奢侈品的销售由于收入高、价格低廉而翻了一番以上。
Rural India's festive spending surged, with sales of cars, electronics, and luxury goods more than doubling due to higher incomes and better affordability.
印度农村在纳夫拉特里期间消费支出激增,汽车、摩托车、电视、美容产品和溢价表销售有时翻了一番以上,其驱动因素是GST利率合理化、作物价格改善、季风强劲以及需求减少。
Rural India is experiencing a surge in consumer spending during Navratri, with car, motorcycle, TV, beauty product, and premium watch sales more than doubling in some cases, driven by GST rate rationalization, better crop prices, strong monsoons, and pent-up demand.
Maruti Suzuki,现代汽车公司和Tata汽车公司报告说,农村汽车订票增长100-133 %,而拖拉机销售预计增长30-40%。
Maruti Suzuki, Hyundai, and Tata Motors reported 100%–133% growth in rural car bookings, while tractor sales are projected to rise 30%–40%.
农村地区电子产品和奢侈品的电子商务销售现已超过城市水平,消费者正在升级为具有先进功能的车辆。
E-commerce sales in rural areas now exceed urban levels for electronics and luxury goods, and consumers are upgrading to vehicles with advanced features.
工业领袖信贷提高了农村收入和承受回升的能力,预计农村市场将占节庆季节销售额的55%。
Industry leaders credit improved rural incomes and affordability for the rebound, with rural markets expected to account for up to 55% of festive season sales.