联合创始人迈克尔·拉姆西和马克·阿姆斯特朗于2019年推出了强力 Pilates,从高强度健身转向低影响,使用Rowformer机器预防伤害的炼,现在在全球范围内扩展了70个工作室,收入增长强. Co-founders Michael Ramsey and Mark Armstrong launched Strong Pilates in 2019, pivoting from high-intensity fitness to low-impact, injury-preventive workouts using the Rowformer machine, now expanding globally with 70 studios and strong revenue growth.

共同创始人Michael Ramsey和Mark Armstrong于2019年退出高强度健身市场,在担心受伤率和市场饱和之后,与Pilates连接。 Co-founders Michael Ramsey and Mark Armstrong exited the high-intensity fitness market in 2019, pivoting to Pilates after concerns over injury rates and market saturation. 他们投资了 Rowformer 塑身机的独家权利，创造了一种融合了力量、有氧运动和灵活性的动态、低冲击锻炼。 They invested in exclusive rights to the Rowformer reformer machine, creating a dynamic, low-impact workout blending strength, cardio, and flexibility. 他们的品牌 " 强大的普拉提 " 使用现代的、不分性别的工作室,配有充满活力的音乐和视觉提示,吸引男子——现在占会员总数的20-25%。 Their brand, Strong Pilates, uses modern, gender-neutral studios with energetic music and visual cues to attract men—now making up 20–25% of members. 该链条于2019年启动, 迅速成长, 达到澳大利亚70个制片厂, 计划150个在美国,50个在英国, 去年网络收入达5000万美元, 平均工作室收入增长15%。 Launched in 2019, the chain grew rapidly, reaching 70 studios in Australia and planning 150 in the U.S. and 50 in the U.K., with $50 million in network revenue last year and 15% average studio revenue growth. 尽管每周价格点为70-75美元,但需求仍然强劲,因为其重点是健康、预防伤害和始终如一的品牌。 Despite a $70–$75 weekly price point, demand remains strong due to its focus on wellness, injury prevention, and consistent branding. 以佛罗里达和奥斯汀为基地的创始人正通过有机特许经营权在全球扩大。 The founders, based in Florida and Austin, are expanding globally through organic franchise interest.