JENNIE 领导的首尔旅游活动观看次数超过 600M,提高了全球对这座城市的兴趣。
JENNIE-led Seoul tourism campaign surpasses 600M views, boosting global interest in the city.
首尔旅游组织以K-pop明星JENNIE为荣誉旅游大使为主的运动已超过6亿次全球观景,成为8年来最成功的旅游努力。
The Seoul Tourism Organization's campaign featuring K-pop star JENNIE as Honorary Tourism Ambassador has surpassed 600 million global views, becoming its most successful tourism effort in eight years.
以“首尔任何事情都是可能的”为中心, 由音乐驱动的电影系列包括幻想和真实世界事件, 展示像京博京宫、布川花屋村和COEX这样的地标。
Centered on "Anything is possible in Seoul," the cinematic, music-driven series includes fantasy and real-world episodes showcasing landmarks like Gyeongbokgung Palace, Bukchon Hanok Village, and COEX.
它制作了超过1 180份新闻报道和50 000份社交媒体股份,国际受众赞扬其创造性地结合传统和现代化。
It generated over 1,180 news reports and 50,000 social media shares, with international audiences praising its creative blend of tradition and modernity.
该运动利用JENNIE的全球名声和K-Pop的影响力来推动首尔的旅游业,支持实现每年3 000万游客的目标,并计划通过全球电视和户外广告扩大规模。
The campaign leverages JENNIE’s global fame and K-pop’s influence to boost Seoul’s tourism, supporting a goal of 30 million annual visitors, with plans to expand through global TV and outdoor ads.