Netflix与AB InBev全球合作伙伴将啤酒销售与Netflix通过广告、包装和现场活动展示联系起来。 Netflix and AB InBev partner globally to link beer sales with Netflix shows via ads, packaging, and live events.

Netflix(Netflix)和Anheuser-Busch InBev(Anheuser-Busch InBev)已形成全球共同销售伙伴关系,与AB InBev的啤酒品牌,包括Budweiser、Stella Artois(Stella Artois)和Corona(Corona)一起,宣传Netflix(Netflix)的流行节目,如“绅士”和“阶级战争”。 Netflix and Anheuser-Busch InBev have formed a global co-marketing partnership to promote Netflix’s popular shows like “The Gentlemen” and “Culinary Class Wars” alongside AB InBev’s beer brands, including Budweiser, Stella Artois, and Corona. 合作内容包括限制版包装、数字运动和在诸如2027年妇女世界杯和NFL圣诞节运动会等重大现场活动期间的广告。 The collaboration includes limited-edition packaging, digital campaigns, and advertising during major live events such as the 2027 Women’s World Cup and NFL Christmas Day games. 这笔交易带动了Netflix的广告平台,随着该公司扩展到现场运动,该平台现在覆盖了全世界9 400多万用户。 The deal leverages Netflix’s ad-supported platform, which now reaches over 94 million users worldwide, as the company expands into live sports. 两家公司都致力于加强共享娱乐经验,使啤酒消费与家庭观赏相协调。 Both companies aim to enhance shared entertainment experiences, aligning beer consumption with at-home viewing. 财务条款未披露。 Financial terms were not disclosed.