2026年初,Moosehead Breweries将停止在绿色瓶子里销售啤酒,改用罐头和桶,以提高质量和降低成本。
Moosehead Breweries will stop selling beer in green bottles by early 2026, switching to cans and kegs to boost quality and cut costs.
2026年初, Moosehead Breweries将停止用绿色瓶子出售啤酒, 转向铝罐和桶, 以满足消费者不断变化的喜好, 现在罐头占加拿大啤酒销售量的85%。
Moosehead Breweries will stop selling its beer in green bottles by early 2026, transitioning to aluminum cans and kegs to match shifting consumer preferences, with cans now making up 85% of beer sales in Canada.
此举旨在通过更好地防止光和氧气,同时降低生产和运输成本,提高啤酒质量。
The move aims to improve beer quality by better protecting against light and oxygen, while also reducing production and transportation costs.
酿酒厂正在发起“最后一瓶啤酒”运动,以纪念这一变化,为粉丝提供赢得最后一瓶瓶子的机会。
The brewery is launching "The Last Bottle" campaign to mark the change, offering fans a chance to win the final bottle ever made.
尽管发生了转变,但由于关税和税收而上涨的铝成本增加了加拿大酿酒商的开支,估计每年影响达1.65亿美元。
Despite the shift, rising aluminum costs due to tariffs and taxes are increasing expenses for Canadian brewers, with an estimated $165 million annual impact.