调查显示,印度消费者在健康和成本关切的驱动下,将粮食安全和可持续性作为优先事项。
Indian consumers prioritize food safety and sustainability, driven by health and cost concerns, survey shows.
在一次普华永道调查中,84%的印度消费者优先重视食品安全,受到健康和环境关切的影响。
In a PwC survey, 84% of Indian consumers prioritize food safety, influenced by health and environmental concerns.
63%的消费者担心食品成本上升, 消费者正在采取成本节约措施,
With 63% worried about rising food costs, consumers are adopting cost-saving measures like buying in bulk and shopping at multiple stores.
技术整合程度也很高,80%的人使用健康应用软件或穿戴设备,人们越来越关注可持续、生态友好的选择。
Technology integration is also high, with 80% using health apps or wearables, and there's increasing interest in sustainable, eco-friendly options.
品牌必须适应这些趋势,以便保持竞争力。
Brands must adapt to these trends to remain competitive.