美国食品巨人与名人合作, 在有预算意识的消费者中增加零食销售。
U.S. food giants partner with celebrities to boost snack sales amid budget-conscious consumers.
美国主要食品公司正在与名人合作,促进北美落后的零食销售。
Major U.S. food companies are partnering with celebrities to boost lagging snack sales in North America.
蒙德利兹(Ritz, Oreos)和佩西科(PepsiCo(Doritos))等公司正与Bad Bunny和Selena Gomez等明星联手,
Facing budget-conscious consumers who are buying cheaper store brands or skipping snacks, companies like Mondelēz (Ritz, Oreos) and PepsiCo (Doritos) are teaming up with stars such as Bad Bunny and Selena Gomez.
这些协作旨在使价格购买更具吸引力,特别是对年轻消费者而言,从而有助于恢复对其品牌的兴趣。
These collaborations aim to make pricier purchases more appealing, especially to younger consumers, helping to rejuvenate interest in their brands.