LA 2028奥林匹克运动会,以出售场地命名权,首先是奥林匹克历史上的场地命名权,以增加收入。
LA 2028 Olympics to sell naming rights for venues, first in Olympic history, to boost revenue.
2028年奥运组织者计划出售一些竞赛场地的命名权,
Los Angeles 2028 Olympics organizers plan to sell naming rights for some competition venues, marking the first time in Olympic history brands can name stadiums and arenas.
此举旨在产生额外收入,已经与本田和康卡斯特签订了场馆合同。
This move aims to generate extra revenue, with contracts already in place for venues with Honda and Comcast.
国际奥林匹克委员会的赞助伙伴也有机会指定多达19个临时地点。
The International Olympic Committee's sponsorship partners also have the chance to name up to 19 temporary venues.
将保留现有的命名权,禁止现场广告的清洁场地政策仍将适用。
Existing naming rights will be preserved, and clean venue policies prohibiting on-field advertising will still apply.