爱尔兰为吸引生态旅游者发起了244万欧元的“爱尔兰未冲洗”活动,超过初步预算。 Tourism Ireland launches €2.44 million "Ireland Unrushed" campaign to attract eco-tourists, exceeding initial budget.

爱尔兰旅游业支出244万欧元,以吸引有生态意识的游客,寻找沉浸而可持续的旅行经验。 Tourism Ireland spent €2.44 million on a campaign to attract eco-conscious tourists looking for immersive and sustainable travel experiences. 这场运动名为「爱尔兰未破碎」, 突显高速公路海岸及都柏林沿海村庄等地区, 强调可持续旅游业。 The campaign, called 'Ireland Unrushed,' highlights regions like the Causeway Coast and Dublin's coastal villages, emphasizing sustainable tourism. 该运动最初的预算为100万欧元,由于受众反应强烈,使1.21亿人受益,并获得高说服分,因此范围扩大。 Initially budgeted at €1 million, the campaign expanded due to strong audience response, reaching 121 million people and achieving a high persuasion score.