印度智能手机市场显示出强劲复苏, India's smartphone market shows strong recovery with 8% volume and 18% value growth in Q2 2025.

印度智能手机市场在Q2 2025年出现8%的量增长和18%的价值增长, India's smartphone market saw an 8% increase in volume and 18% growth in value in Q2 2025, marking a strong recovery from a slow start to the year. 增长的驱动力是新智能手机启动、积极营销和夏季销售增长33%。 The growth was driven by a 33% rise in new smartphone launches, aggressive marketing, and summer sales. Samsung和苹果在价值上领先,Vivo在数量上占了上风。 Samsung and Apple led in value, while Vivo topped in volume. 超钚部分增加了37%,这是价格增长最快的一级。 The ultra-premium segment saw a 37% increase, the fastest-growing price tier. 零售通胀下降,中央银行降低利率促进了消费者支出。 Retail inflation dropped, and central bank rate cuts boosted consumer spending.