天文学家的首席执行官兼人力资源主任在Coldplay音乐会上接吻摄像头事件后辞职,提出了公司危机通信方面的问题。
Astronomer's CEO and HR chief resigned after a kiss cam incident at a Coldplay concert, raising questions on corporate crisis communication.
前天文学家CEO Andy Byron and HR Chief Kristin Cabot在Coldplay音乐会接吻摄像头上出现后辞职, 引发了针对乐队潜在诉讼的谣言。
Former Astronomer CEO Andy Byron and HR chief Kristin Cabot resigned after appearing on a Coldplay concert kiss cam, sparking rumors of a potential lawsuit against the band.
虽然没有可靠消息证实法律行动, 但事件突显公司必须如何调整危机沟通策略, 以适应社交媒体时代,
While no credible news confirmed legal action, the incident highlights how companies must adapt their crisis communication strategies for the social media age.
研究表明,防御性或攻击性反应可能使公众反应恶化,而幽默性或轻率的反应则可能更加有效,视具体情况而定。
Research shows that defensive or aggressive responses can worsen public reaction, while humorous or light-hearted responses might be more effective, depending on the context.
丑闻突出表明,必须迅速采取与品牌一致的对策来管理公众的观念。
The scandal underscores the importance of a swift, brand-aligned response to manage public perception.