提拉卡纳格尔工业公司以4,150亿卢比收购印度第三大威士忌品牌帝国蓝.
Tilaknagar Industries buys India's third-largest whisky brand, Imperial Blue, for ₹4,150 crore.
印度烈酒公司蒂拉卡纳格尔工业公司以约4,150亿卢比从帕诺德里卡德公司收购了印度第三大威士忌品牌帝国蓝.
Tilaknagar Industries, an Indian spirits company, has acquired the third-largest whisky brand in India, Imperial Blue, from Pernod Ricard for about ₹4,150 crore.
这笔交易包括四年后支付的282克朗的延期付款。
The deal includes a deferred payment of ₹282 crore to be paid four years later.
Pernod Ricard正专注于溢价品牌,而Tilaknagar则旨在加强其在威士忌市场的地位。
Pernod Ricard is focusing on premium brands, while Tilaknagar aims to strengthen its position in the whisky market.
预计这次购置将加强Tilaknagar的投资组合和分配网络。
The acquisition is expected to enhance Tilaknagar's portfolio and distribution network.