在收到投诉后,ASA 禁止 Diesel 广告以 Katie Price 穿着比基尼为主角,因为该广告物化了女性。
ASA bans Diesel ad featuring Katie Price in bikini for objectifying women, after complaints.
广告标准局 (ASA) 在收到 13 起投诉后,禁止了以模特凯蒂·普莱斯 (Katie Price) 为主角的 Diesel 服装广告,称该广告物化和性化了女性。
The Advertising Standards Authority (ASA) banned a Diesel clothing ad featuring model Katie Price after receiving 13 complaints that it objectified and sexualized women.
贴在《卫报》网站上的广告显示,Price穿着比基尼,在胸前拿着手提包。
The ad, which appeared on the Guardian website, showed Price in a bikini holding a handbag in front of her chest.
Diesel认为,该广告是促进多样性和包容性运动的一部分,但ASA裁定该广告有可能引起严重犯罪,并命令将其删除。
Diesel argued the ad was part of a campaign promoting diversity and inclusion, but the ASA ruled it was likely to cause serious offense and ordered its removal.
从那时起,柴油销售商就取消了广告。
Diesel has since taken down the ad.