水合行业在健康趋势的驱动下,以液态I.V.等品牌为首,猛增至1.5B. The hydration industry surges to $1.5B, driven by wellness trends and led by brands like Liquid I.V.

水合工业现在价值15亿美元,由于消费者更加关注健康,因此增长迅速。 The hydration industry, now worth $1.5 billion, has seen rapid growth thanks to consumers' increased focus on wellness. 液态I.V.等品牌以其调味电解粉混合体闻名,在4年时间里领先市场,实现了两位数的销售增长。 Brands like Liquid I.V., known for its flavored electrolyte powder mixes, have led the market, achieving double-digit sales growth over four years. 这一趋势吸引了 Gatorade 和 BodyArmor 等其他大名声。 This trend has attracted other big names like Gatorade and BodyArmor. 方便、社交媒体趋势以及转向维持日常体液补充,而不仅仅是体育恢复,都为市场的成功提供了动力。 The market's success is fueled by convenience, social media trends, and a shift towards maintaining daily hydration rather than just sports recovery.