一半以上的印度消费者现在选择私人标签产品,以提高价值和质量。 Over half of Indian consumers are now choosing private label products for better value and quality.

在向价值和质量转变的过程中,52%的印度消费者现在选择私人标签产品而不是传统品牌。 In a shift towards value and quality, 52% of Indian consumers are now opting for private label products over traditional brands. 根据EY未来消费者指数,70%的人相信这些私人标签提供同等质量,并像品牌物品一样有效地满足其需要。 According to the EY Future Consumer Index, 70% believe these private labels offer equal quality and meet their needs as effectively as branded items. 这一趋势的驱动力是储蓄的渴望,69%的人发现商店品牌有助于他们节省资金。 This trend is driven by a desire for savings, with 69% finding store brands help them save money. 私人标签受欢迎程度的提高正在改变消费者的偏好,并挑战现有品牌保持相关性。 The rise in popularity of private labels is reshaping consumer preferences and challenging established brands to stay relevant.