TBWA将Lucio Ribeiro命名为首任AI及创新首席官员, TBWA names Lucio Ribeiro as its first Chief AI & Innovation Officer to boost creativity with AI.

一家广告机构TBWA已任命Lucio Ribeiro为首任首席AI与创新官员。 TBWA, an advertising agency, has appointed Lucio Ribeiro as its first Chief AI & Innovation Officer. Ribeiro将领导整个机构业务和客户服务范围内的AI一体化,目的是加强创造力和战略影响,而不是削减成本。 Ribeiro will lead AI integration across the agency's operations and client services, aiming to enhance creativity and strategic impact rather than cut costs. Ribeiro的任命标志着TBWA致力于利用AI促进文化相关性和成长。 With over 20 years of experience, Ribeiro's appointment signals TBWA's commitment to leveraging AI for cultural relevance and growth.