Samsung将TV Plus和Ads的新头目命名为亚洲太平洋的流媒体观众潮。 Samsung names new heads for TV Plus and Ads as streaming viewership surges in Asia Pacific.

Samsung已任命Brigitte Slattery为亚太地区三星电视+的第一任负责人, Samsung has appointed Brigitte Slattery as the first head of Samsung TV Plus for the Asia Pacific region, focusing on content, operations, and marketing to boost local growth. 该公司还推动Samantha Cooke担任东南亚和大洋洲三星Ads的营销和分析负责人。 The company also promoted Samantha Cooke to head marketing and analytics for Samsung Ads in Southeast Asia and Oceania. 这些动作是作为得到支持的电视观看,特别是电视流看,该区域正在取得显著增长。 These moves come as ad-supported TV viewing, particularly streaming, is seeing significant growth in the region. Samsung TV Plus目前在全球有8 800万月度活跃用户, Samsung TV Plus now has 88 million monthly active users globally, with viewing time up over 50% year-on-year.