印度的FMCG部门在Q4 2024年增长11%,小品牌和农村市场带动了这一增长。
India's FMCG sector grew 11% in Q4 2024, with small brands and rural markets leading the surge.
印度的FMCG部门在Q4 2024年增长了11%,其驱动因素是数量增长了5.1%,价格上涨了5.6%。
The FMCG sector in India saw an 11% growth in Q4 2024, driven by a 5.1% increase in volume and a 5.6% rise in prices.
农村市场增长速度快于城市地区,消费者由于通货膨胀而选择更小、更便宜的食品包。
Rural markets grew faster than urban areas, with consumers opting for smaller, cheaper packs due to inflation.
小型品牌和制造商大幅增长,超过大公司。
Small brands and manufacturers saw significant growth, outpacing larger companies.
电子商务的日益增长也影响到传统的零售渠道。
E-commerce's growing presence is also impacting traditional retail channels.