Waterstones CEO James Daunt通过赋予当地管理人员权力和降低回报率,恢复了书店链。 Waterstones CEO James Daunt revives bookstore chain by empowering local managers and reducing returns.

英国一家主要的书店连锁店 " 水石 " ,在詹姆斯·杜坦特(James Daunt)的领导下,在2011年上台后,出现了复兴。 Waterstones, a leading British bookstore chain, has seen a revival under James Daunt, who took over in 2011. 他让当地经理们有权选择书籍库存和展示, 将出版商的书籍回报率从30%-40%降至9%, 并利用社交媒体促进阅读. He empowered local managers to choose stock and displays, reduced book returns to publishers from 30-40% to 9%, and embraced social media to boost reading. 尽管面临数字读者和社交媒体的挑战，但 Daunt 对实体书店的未来仍然持乐观态度。 Despite challenges from digital readers and social media, Daunt remains optimistic about the future of physical bookstores.