Asda计划降低价格和改善商店,以恢复市场份额,接受短期利润削减。 Asda plans to lower prices and improve stores to regain market share, accepting short-term profit cuts.

Asda是英国第三大超市, 计划投资降低价格, 改善商店, 从Aldi等竞争对手手中夺回市场份额, 承认这将在短期内降低利润, Asda, the UK's third-largest supermarket, plans to invest in lowering prices and improving stores to regain market share from rivals like Aldi, admitting this will reduce profits in the short term. 该公司由返回的老板Allan Lleighton领导,报告类似销售下降3.4%,收入下降0.8%至21.7bn英镑。 The company, led by returning boss Allan Leighton, has reported a 3.4% drop in like-for-like sales and a 0.8% decrease in revenue to £21.7bn. 尽管面临这些挑战,但自12月以来,阿斯达的市场份额略有增加,增幅为0.3%。 Despite these challenges, Asda's market share has slightly increased by 0.3% since December. 投资的目的是将整个产品范围转向新的低价“阿斯达价格”,这被视为长期增长的关键。 The investment aims to move the entire product range to a new low "Asda Price" and is seen as crucial for long-term growth.