在数字媒体增长的驱动下,美国当地广告收入预计到2025年将增长6.1%。
Local ad revenue in the U.S. is projected to rise 6.1% in 2025, driven by digital media growth.
美国当地广告收入(不包括政治广告)预计到2025年将增长6.1%,达到1 710亿美元,由数字媒体驱动,占总数的52.4%。
U.S. local advertising revenue, excluding political ads, is projected to grow 6.1% in 2025 to $171 billion, driven by digital media, which will account for 52.4% of the total.
但是,如果包括政治广告,预计总开支将略微下降0.5%,降至1714亿美元。
However, when including political advertising, the total spend is expected to slightly decline by 0.5% to $171.4 billion.
预计传统电视和广播广告支出将下降,而房地产、餐馆和零售等部门预计广告支出将增长。
Traditional TV and radio ad spending are predicted to drop, while sectors like real estate, restaurants, and retail are expected to see growth in ad spending.